A Brand-New SUV Shipped from Dallas, TX to Stone Mountain, GA
The 2027 Jeep Wrangler Sport is designed to tackle rugged terrain, but even the most rugged off-road vehicles require a well-organized shipping process when traveling across state lines. Below is a summary of how Tempus Logix organized an open-transport shipment from Dallas, Texas to Stone Mountain, Georgia.
The Shipment at a Glance
The request was received on the 19th of February, and it was for a 2027 Jeep Wrangler Sport, which was to be shipped from the 75212 zip code in Dallas, TX, to the 30083 zip code in Stone Mountain, GA. The customer requested the First Available Date to be the 20th of February, which gave us a brief window.
However, the carrier was assigned the same day. The Jeep was picked up on the 20th and was delivered to Stone Mountain, GA, the next day, the 21st. The entire process, from booking to drop-off, was done in about 48 hours. Of course, not all shipments can be done in such a short amount of time, but it is what can be achieved when everything falls into place.
The Route
The road from Dallas to Stone Mountain is about 800 miles and mostly follows I-20 East for the bulk of the trip. This is one of the most heavily used routes in the South because it connects two of the largest metropolitan areas in the South. Since this is one of the most used routes in the South, it didn’t take long to find an available open hauler. The use of open transport is the most commonly used method in the South because it is one of the most used routes.
The Transportation Type
Open transport was the appropriate choice for this shipment for a few reasons. The 2027 Jeep Wrangler Sport was designed to be driven on the road every day and withstand the elements. The exposure to road air and mild weather for one day would not be detrimental to the vehicle. In addition, open auto carriers have more flexibility with scheduling since they make up the vast majority of auto carriers on the road. This was a major factor in how quickly this shipment was booked and assigned to a carrier within 24 hours.
Had the customer been shipping something like a collector car or sports car, which requires white-gloved handling and care, then the enclosed auto transport would have been the better choice. The drawback of working with an enclosed auto carrier is the wait time for pickup and the additional expense. For something like the 2027 Jeep Wrangler Sport, it would have been unnecessary to incur these additional expenses.
Transport Summary
- Origin: Dallas, TX 75212
- Destination: Stone Mountain, GA 30083
- Vehicle: 2027 Jeep Wrangler Sport (Operable)
- Distance: 800 miles
- Primary routes: I-20 E → I-20 E through Shreveport, LA → Birmingham, AL
- Trailer type: Open trailer
- Season: Mid-February
- Price: $699 (~$0.87 per mile)
Baby Benz Shipped from Arlington Heights, IL to Indian Trail, NC in Three Days
A 2015 Mercedes-Benz GLA was being transported from Arlington Heights, IL to Indian Trail, NC. The whole process happened quickly. The order was booked on February 23rd, and the same day was the first available date. The carrier was assigned on the same day, and the next morning, on February 24th, the pickup was made. By the 26th of February, the vehicle was delivered to a private residence. The whole process was done within three days.
The reason for such efficiency has to do with the demand of the route and the availability of the carriers. The coordination between the broker and the hauler must be smooth as well.
Pickup at a Business Location
The car was picked up from a business location in Arlington Heights. Commercial pickup addresses can make the carrier’s task easier since business lots have more space for a large multi-car carrier to maneuver. Carriers can pull in and load the car without the street constraints of a residential neighborhood.
Such a pickup location may help reduce the time a carrier spends at the location. It also lowers the possibility of delays that may occur when carriers are loading from a residential street or driveway. It is a small detail, but it can make a difference.
Delivery to a Private Residence
The GLA was delivered to a residential home in Indian Trail. For residential deliveries, the driver is required to assess the condition of the street or driveway upon arriving at the delivery location. Most residential areas are able to accommodate the standard car hauler, but in some cases where the area is limited, the driver may arrange to have the GLA taken to a public meeting location such as a parking lot. The delivery went well.
If the customer is preparing for a residential delivery, there are some key elements that need to take place to ensure the delivery goes smoothly. Having someone present to inspect the vehicle is important because the delivery inspection occurs at the time of drop-off. The condition report from the pick-up is to be compared with the vehicle at the time of delivery. By doing so, any transport concerns may be noted on the Bill of Lading prior to the driver leaving the location.
The Route
The route of Arlington Heights to Indian Trail runs from the Chicago suburbs to the greater Charlotte metro area of North Carolina. Both of these areas are close to major interstate highways and thus the availability of carriers will always be good. This route runs through areas where trucks traveling between the Midwest and Southeast are common, and it is unlikely there will be a lack of carriers interested in hauling this route.
Indian Trail is located just southeast of Charlotte and has easy access to I-485, which has smooth connections to I-77 and I-85. This route for carriers coming south out of the Chicago area has no major detours and was why it was filled the same day the order was received.
Transportation Type
The GLA was transported via an open trailer, which is the most common and readily available trailer out there. An open trailer uses a multi-car hauler that has the capacity to carry between three to ten cars at any given time; hence, it is the most affordable for most personal and luxury-lite cars.
The 2015 GLA is a compact luxury SUV and can be transported via an open trailer since it is a standard production car and has no modifications that would make it hard to load.
Open trailers are also the fastest to be assigned since there are many of them on the road compared to enclosed trailers. The customer’s first available date coincided with the booking date; hence, the trucking network had adequate time to operate efficiently and dispatch the car within the same business day.
Transport Summary
- Origin: Arlington Heights, IL 60004
- Destination: Indian Trail, NC 28079
- Vehicle: 2015 Mercedes-Benz GLA (Operable)
- Distance: 800 miles
- Primary routes: I-90 E → I-65 S → I-24 E → I-75 S → I-485
- Trailer type: Open trailer
- Season: Late February
- Price: $580 (~$0.73 per mile)
See also: A Classic Truck, a Long Route from Ault, CO to Rutherfordton, NC
A Classic Truck, a Long Route from Ault, CO to Rutherfordton, NC
Not every car we ship is a sports car or a brand new luxury SUV. Sometimes it’s a 1991 Ford Ranger with a story to tell. This vehicle needs just as good a service.
We just did this exact same shipment. It’s a Ford Ranger, shipping from Ault, CO to Rutherfordton, NC on an open transport. It was booked on February 20th, and we had a carrier confirmed on the same day. It went out on February 21st and arrived in Rutherfordton on February 25th.This is a 1,550-mile trip, taking four days of transit time. Let’s see how we did this.
Same-Day Assignment
The speed of the carrier assignment is affected by a few variables, including the region of origin, the destination, the time of year, and how well it fits into the existing route of the carrier. February is considered to be a moderate-demand month for auto transport services. This means that there will be adequate capacity without the wait times experienced during the summer months.
The route between Ault and Rutherfordton is considered to be point-to-point and traverses states with good carrier density. Colorado has outbound freight consistently due to its size and central location. The Carolinas have regular inbound freight from the Midwest and Mountain West. In these cases, the freight can be picked up by the carrier without having to go out of their way. This would be the determining factor for how quickly the freight would be assigned to the carrier.
The FAD was set for the same day as the booking. This would be beneficial if the customer was available to start right away. This would eliminate the time period necessary for the wait. The carrier would be able to commit to a pickup the next morning.
The Route and Why It Worked in the Customer’s Favor
Ault, Colorado is located in Weld County, about 60 miles north of Denver. Rutherfordton, North Carolina is a small town located in the foothills of the Blue Ridge Mountains in Rutherford County. Neither location is a major metropolitan hub, and some customers may be concerned that a rural starting and ending point might make things slow.
In this case, it was not. The Colorado to Southeast corridor is a busy route through Kansas, Missouri, and Tennessee. Carriers going to the Southeast often travel through or near both locations, as the route is in alignment with where they were already going. The FAD was set for the 20th of February. This was the same day the order was put in, and a carrier was confirmed before the day was over.
Open Transport for a 30-Year-Old Truck
Open transport was the right choice in this instance. The 1991 Ford Ranger is a tough no-frills work truck.
Open transport carriers deal with this type of truck daily without any problems. The open trailer can carry up to nine vehicles at once, which means this type of transport occurs much more often than the enclosed type.
There are some who might want to go with the enclosed type of transport for older vehicles, such as classic cars or vehicles that have been restored to their former glory. With a truck such as this, which is in good condition for driving, the open transport service provides a solid service without the extra expense of finding someone willing to provide this type of transport service. The time is also shorter for this type of transport service. The truck was securely loaded onto the trailer and transported across the country without incident.
Transport Summary
- Origin: Ault, CO 80610
- Destination: Rutherfordton, NC 28139
- Vehicle: 1991 Ford Ranger (Operable)
- Distance: 1,550 miles
- Primary routes: I-25 S → I-70 E → I-40 E
- Trailer type: Open trailer
- Season: Mid-February Price: $1,095 (~$0.71 per mile)
See also: Baby Benz Shipped from Arlington Heights, IL to Indian Trail, NC in Three Days
Shipping a Legend Series from Maple Valley, WA to El Paso, TX
Transporting a car that is close to 40 years old across the country is not something you decide to do on a whim. This car was shipped from Maple Valley, WA to El Paso, Texas, and it covered over 1,800 miles on an open carrier truck through some tough highway driving conditions. The complete timeline from the time of booking to the time of delivery will give you a true sense of what it takes to transport a car of this vintage.
Carrier Assignment: Seven Days from Booking
The carrier was assigned on February 14th, which is a typical range for a Pacific Northwest to Texas lane during the winter months. The carriers will begin to dwindle in availability as February approaches, as demand begins to increase before the spring relocation season. Maple Valley is a smaller market outside of Seattle, so the dispatch team had to locate a carrier that was already running the I-5 or I-90 corridor southbound into the Southwest.
The Pacific Northwest routes funneling into Nevada, Arizona, and Texas are popular routes, so a seven-day assignment window is not out of the ordinary.
Open Transport for a Classic BMW
The 1986 BMW 3 Series was delivered on an open carrier, which is the most common form of transport in the business. Open carrier transport is less expensive and easier to arrange since open carriers comprise the majority of trucks on the road.
In the case of a car such as this one, open carrier transport is a viable option, although it does come with some drawbacks. The car is fully exposed to the elements during transport. A late model commuter car won’t mind this in the least. However, a 1986 model with original paint or untouched mechanical components should be considered more carefully before making a decision.
Buyers who choose to transport a classic or collector car via open carrier should take pictures of the vehicle from all sides before the transport company picks it up. These pictures will act as proof in case something comes up at delivery. It would also be a good idea to check the insurance policy for the cargo that the carrier provides to see what is and isn’t covered for cars of this vintage.
Total Timeline and The Route
The BMW arrived in El Paso on February 20th, which is four days after it was picked up. This is a good transit time for a load of this distance. Long-haul open carriers will generally move 500 to 700 miles per day, depending on the route and stops needed. Whether they are loaded to capacity is also a consideration. The time frame from February 16th to February 20th indicates the trucker was moving efficiently.
El Paso is located at a prime freight location between I-10 East and West, so trucks completing routes in the Southwest have a natural lane into this market.
The total timeline from the February 7th booking to the February 20th delivery was 13 days. From booking to carrier assignment, it took 7 days. Then from assignment to pickup, it added 2 days. And from pickup to delivery, it was the final 4 days.
For a long-distance open transport shipment in February, the total number of days is within a normal range. For customers who set a same-day first available date, they should allow some flexibility because the assignment window is the phase with the most variability. The carriers are assigned based on route fit rather than availability.
What to Know Before Shipping a Vintage Vehicle
A 1986 BMW 3 Series is more than just a used car. It represents a line of vehicles that car enthusiasts are actively looking for and going to great lengths to restore and maintain. Shipping a vehicle means paying attention to a few details that are not typically required by standard auto transport.
Verifying that the vehicle is in running condition is the first step. Vehicles that are not in running condition can still be shipped, but they need to be transported by carriers with a winch system. This takes more lead time, as fewer carriers have this equipment.
Battery status is also important. A vehicle left to sit during the time between booking and pickup can develop a slow drain, and showing up at pickup with a dead battery is just a hassle.
Photographing the vehicle and recording the mileage is important before the handoff. So too is a complete walk-around inspection recorded on the Bill of Lading, as this provides the owner with a clear record in the event questions arise post-delivery.
This particular shipment from Maple Valley to El Paso took a realistic route from beginning to end. The pace was what one would expect for the Pacific Northwest to West Texas route during the winter months. Open transport got the vehicle from point A to point B quickly and affordably, with the transit time coming in at four days after the carrier was rolling. For those shipping a vehicle of similar vintage, carrier assignments before booking often carry as much weight as the actual assignment.
Transport Summary
- Origin: Maple Valley, WA 98038
- Destination: El Paso, TX 79936
- Vehicle: 1986 BMW 3 Series (Operable)
- Distance: Approximately 1,800 miles
- Primary routes: SR-18 W → I-5 S → I-84 E → I-15 S → I-10 W
- Trailer type: Open trailer
- Season: Early February (winter)
- Price: $1,300 ($0.72 per mile)
See also: Texas to Washington Car Shipping
Classic Bunkie Beak made the trip from Frisco, TX to Houston, TX
The 1970 Ford Thunderbird is no ordinary vehicle. It is a member of the fourth generation of one of the most iconic nameplates from Ford, a personal luxury coupe that was a serious player in its time. When a customer required the delivery of this collector’s item from Frisco, Texas to Houston, the task required some planning and the right transportation company.
The Route: Frisco, TX to Houston, TX
Frisco is located north of Dallas in one of the fastest-growing routes in the state. Houston is approximately 280 miles southeast and accessible via I-45. This route is regularly serviced by carriers because the DFW Metroplex to Houston route has steady volumes of freight. This makes it a lot easier to find capacity than if it were routed through non-urban areas. The customer booked on February 11th with the first available date on February 13th. A carrier was assigned on February 12th. Pickup occurred on February 17th, and the truck was delivered on the same day it was picked up. In a route this short, it is truly possible to deliver the same day if the carrier and timing are right.
Open Transport for a 1970 Ford Thunderbird
The type of trailer chosen in this case was open, which is the most common approach in the business. Open carriers carry multiple vehicles simultaneously and operate on a regular basis on busy routes such as this one. They are less expensive than enclosed carriers and easier to locate on busy lanes with high demand for freight.
In the case of a 1970 Thunderbird, open transportation can be a consideration worth exploring. Classic cars are typically better served by enclosed trailers, which protect against road debris, the elements, and the type of cosmetic damage that can occur with open transportation. Open transportation is not necessarily dangerous, however. Many classic cars are transported in this manner without problem if the carrier is experienced and the pre-loading inspection is thorough.
If you are considering both options for a similar move, a few things come into play. How far is it going to? What kind of weather is it going to be along the route? What kind of condition is the finish of the vehicle in? For a Texas to Texas move in February, with decent weather and a short drive, container transport may be a good decision. Just be sure that your insurance coverage reflects the value of the vehicle before the truck arrives.
Before a car such as the 1970 Thunderbird is loaded onto a carrier, preparation is important. At Tempus Logix, we ensure that every consignment is preceded by a pre-shipment inspection to safeguard our clients and their vehicles. The condition of the vehicle is recorded at the time of pickup, and the Bill of Lading is signed to provide a documented record of the vehicle’s condition. This document is used as a reference point at the time of delivery.
A few prep steps are in order for any classic or collector car. Take photos of the car from all sides before the carrier shows up. Document any existing chips, scratches, or damage in writing. Drain the gas level to about a quarter of a tank. Disable any alarm systems so they don’t trigger during shipping. And remove all personal effects from the interior and trunk, as carriers are not liable for anything left inside. These are important steps regardless of whether you choose open or enclosed transport.
Transport Summary
- Origin: Frisco, TX 75036
- Destination: Houston, TX 77078
- Vehicle: 1970 Ford Thunderbird (Operable)
- Distance: ~280 miles
- Primary routes: I-45 S → Sam Houston Tollway/Beltway 8
- Trailer type: Open trailer
- Season: Mid-February (mild winter)
- Price: $260 ($0.93 per mile)
The Sedan from Alachua, FL to Birmingham, AL
Transporting a sedan from the Southeast doesn’t have to be a complicated process. This particular order was for a 2007 BMW 3-Series from Alachua, FL to Birmingham, AL. The customer placed the order on February 6th, requesting a first available delivery date of February 13th. The vehicle was loaded on an open carrier by February 18th and delivered to Birmingham the following day.
From the time of booking to the final delivery, the entire process took 13 days. This is right on target for a regional transport of approximately 500 miles.
The Route: Alachua, FL to Birmingham, AL
Alachua is a small city located in north-central Florida, just outside of Gainesville. Birmingham is located in central Alabama, so this is a relatively simple north-south route across the Southeast. A distance of some 500 miles separates the two cities, and the route passes through established freight routes that connect Florida to Alabama and points beyond.
This is an established route for regional freight, so finding a carrier is relatively simple. Open transport carriers regularly travel this route because it connects two large population centers and therefore provides a steady stream of freight.
The Type of The Transport
The 2007 BMW 3-Series is a practical and well-built sedan. It is not a collector’s item and does not require the white-glove treatment that comes with hauling it in an enclosed trailer. Open transport was the best option in this case, and it is the best option for most standard vehicles that are in good driving condition.
Open transport carriers can hold up to nine vehicles stacked two high. This helps keep the cost of shipping competitive without sacrificing the quality of the transport. The vehicle is tied down with straps at designated tie-down points and inspected before being loaded. It is also documented on a Bill of Lading before the driver moves an inch.
Enclosed transport is better suited for classic or luxury vehicles with low mileage. It is also better suited for any vehicle that has exterior trim that needs to be protected from road debris and the elements. For a daily driver like the 3-Series, open transport is sufficient and cheaper.
The Timeline
The order was placed on February 6th. The customer specified a first available date of February 13th, which gave them a week before the vehicle had to be ready. This is the timeframe when the broker begins to actively match the shipment with a qualified carrier on the route.
Carrier assignment occurred on February 16th, three days after the first available date. This is a normal timeframe. The carriers dispatch based on load consolidation because the driver will pick up several vehicles in a sequence that makes geographical sense. The 3-Series was assigned to a carrier after they confirmed a compatible route and schedule.
Pickup occurred on February 18th. The driver arrived and performed a visual inspection with the customer. He inspected the vehicle’s condition on the Bill of Lading and loaded the vehicle. Both the shipper and the driver sign the BOL at this point because it protects both parties for the duration of the shipment.
Delivery occurred on February 19th, a day after the pickup. For a 500-mile route on a direct Southeast route, one transit day is definitely possible. One can easily cover the distance in one legal driving window. Federal Hours of Service regulations state that drivers can only drive for 11 hours in a 14-hour on-duty period, and 500 miles is well within that limit.
Transport Summary
- Origin: Alachua, FL 32615
- Destination: Birmingham, AL 35206
- Vehicle: 2007 BMW 3-Series 4-door Sedan (Operable)
- Distance: ~500 miles
- Primary routes: I-75 N → I-285 W → I-20 W
- Trailer type: Open trailer
- Season: Mid-February (winter)
- Transit time: 1 day (Feb 18-19) Price: $371 ($0.74 per mile)
An American Supercar Shipped from Kissimmee, FL to Houston, TX
Shipping a Corvette is not like shipping a typical commuter vehicle. It requires some planning, the proper trailer configuration, and a carrier that understands what they are dealing with when it comes to a performance vehicle. When a Kissimmee, FL customer called us on February 12th to transport their 2017 Chevrolet Corvette to Houston, TX, we got right to work. The vehicle was picked up four days later on February 16th and delivered to Houston on February 18th.
Why This Corvette Needed Enclosed Transport
The 2017 Chevrolet Corvette is designed to perform and represents this value in more ways than one. Its low-slung design hugs the road. Its hood slopes over a 6.2-liter LT1 V8 engine. And its exterior paint job reveals every scratch and chip when it’s subjected to road debris at highway speeds.
Open carriers are just fine for regular passenger vehicles. But for a Corvette that’s transported on a two-deck open carrier, the risks are very real. Rocks kicked up from the road are a problem, as is UV damage from multi-day transport. And then there’s the unpredictable weather from Florida to Texas. Enclosed hard-side transport eliminates all these risks because the vehicle is shielded by aluminum and steel walls and a closed roof. This is why the owner opted for enclosed transport, and it was the correct decision.
Same-Day Booking, FAD, and Carrier Assignment
One of the more efficient aspects of this shipment was how quickly everything fell into place on February 12th. The booking was made, and the first available date was secured. A carrier was assigned on the same day.
This is not always possible with enclosed transport because there are fewer enclosed hard-side carriers than open carriers. The route from Kissimmee to Houston is along heavily trafficked shipping lanes in the Gulf South, however. This route is regularly driven by carriers between Florida and Texas. It did not take long to find an enclosed carrier for this shipment. When a carrier is assigned quickly, the customer is better off. They know who has their vehicle and when it will be picked up. The delivery time is also known.
The Route from Kissimmee to Houston
With a distance of approximately 1000 miles, the journey from Kissimmee, FL (34746) to Houston, TX (77041) is no quick trip. Truckers take a western route through the Florida Panhandle and Gulf Coast states to reach southeast Texas. This route is one of the more predictable routes from Florida to Texas, as it has good interstate access.
The Corvette left Kissimmee on February 16th and reached Houston on February 18th. Two days for such a distance is a good delivery time. Truckers following FMCSA Hours of Service rules can only drive for so many hours before they must take a mandatory rest break.
Transport Summary
- Origin: Kissimmee, FL 34746
- Destination: Houston, TX 77041
- Vehicle: 2017 Chevrolet Corvette (Operable)
- Distance: Approximately 1,000 miles
- Primary routes: I-4 W → I-75 S → I-10 W → I-610 S
- Trailer type: Enclosed hard-side trailer
- Season: Mid-February (winter)
- Price: $1,174 ($1.17 per mile)
See also: Florida to Texas Car Shipping | Reliable Relocation Auto Transport
Most Popular Car Colors in USA (2025)
Car color plays a measurable role in road safety. Lighter colors are more visible to other drivers, particularly in low-light conditions, a practical consideration that often gets overlooked.
It is also a factor that matters in the auto transport industry, where the color of a vehicle directly influences how easily damage is spotted during inspection. That is what motivated us to take a closer look at where American color preferences actually stand in 2025 and where they appear to be heading. Let’s dive in!
USA Car Color Market Share in 2025
The 2025 market share for the car color market in the U.S. is much the same as the previous year. Achromatic colors were still in the lead. White was at the top of the list, although its market share did decline. Black and gray were close behind. The market share for the top colors in 2025 is as follows:
| Rank | Color | USA Share | US Market Character |
| 01 | White | 31% | The “Safe” Leader: Remains #1, but is losing ground to high-impact colors. |
| 02 | Gray | 21% | The Modern Foundation: The “Cactus Gray” effect; popular for trucks and SUVs. |
| 03 | Black | 19% | The Professional Choice: Dropped slightly as buyers move toward Blue/Red. |
| 04 | Blue | 10% | The American Favorite: Nearly double the global average (6%). |
| 05 | Silver | 8% | The Tech Legacy: Holding steady in the US better than in Europe or Asia. |
| 06 | Red | 7% | The Performance Pick: A strong showing, particularly in the sports and compact segments. |
| 07 | Green | 2% | The Eco-Rising Star: Doubled its popularity in the last year due to the EV surge. |
| 08 | Other | 2% | The Individualists: Includes specialty colors like Midnight Purple and Matte Gold. |
Key USA-Specific Trends in 2025
Source: Data compiled from Axalta 2025 Global Report, Motor1, iSeeCars, and Kelley Blue Book [1], [2], [3], [4]
The US car color market had a few trends in 2025 that made it different from the rest of the world.
The Chromatic Shift: Americans in 2025 were more likely to go for bolder colors than car buyers in most other countries. Blue accounted for 9% to 10% of the market, and red accounted for 7% to 8%, both of which are significantly higher than the global average. This is a sign of a growing number of US car buyers who want a car that reflects their personality and is a little different from the rest.
White’s Gradual Decline: White retained the top spot, but the figures do not make for pleasant reading. White declined from 34% in 2023 to around 29% in 2025. This is a significant drop for a color that was once invincible.
Gray as the New Neutral: Gray had a great year. It came close to black in terms of popularity and was particularly popular in the SUV and truck market because it hides dirt better and has a more modern look than white.
Silver’s Ongoing Retreat: Silver continued to fall behind, dropping to between 7% and 10%. Gray has effectively become the go-to metallic neutral in its place due to a shift in consumers’ perceptions of what constitutes modern and stylish.
Regional Trends: Regional color preferences varied. White remained the number-one choice in 45 out of 50 states. Black was the leader in the other five, which tended to be the more developed areas or the northern parts of the country.
Segment-Specific Trends: Vehicle type was also a factor. Premium car buyers remained loyal to black and pearl white. Compact and sports car buyers were the most likely to choose blue or red, as these consumers tend to be the ones who crave something that is personalized and dynamic.
See also:
Comparison: USA vs. Global Car Color Trends (2025)
Comparing U.S. figures with worldwide figures makes the difference fairly obvious, particularly when it comes to chromatic colors.
| Rank | Color | USA Share | Global Share | The “Market Gap” Insight |
| 01 | White | 31% | 29% | Universal Leader: US holds higher white volume due to fleet and truck dominance. |
| 02 | Gray | 22% | 22% | Perfect Alignment: The modern “high-tech” standard across all borders. |
| 03 | Black | 19% | 23% | Global Premium: Black is 4% more popular globally, especially in Europe/Asia. |
| 04 | Blue | 10% | 6% | The USA Surge: American demand is 66% higher than the global average. |
| 05 | Silver | 8% | 7% | Legacy Tech: Still slightly more popular in the US than the global average. |
| 06 | Red | 7% | 5% | The Performance Gap: Americans choose Red 40% more often than the rest of the world. |
| 07 | Green | 2% | ~1% | The EV Disruptor: US adoption of green is doubling the global pace. |
| 08 | Other | 1% | 7% | The Global Niche: Includes Yellow/Gold, which is huge in Asia but tiny in the US. |
American consumers clearly had a greater desire for blue and red than other consumers. Nevertheless, neutrals remained the most popular. The U.S. is only slightly more receptive to bold color statements than the average consumer.
Conclusion
The U.S. car color market in 2025 remains dominated by white, black, and gray, but the details beneath that are worth noting. White is gradually losing ground, gray has become the preferred neutral, and colors like blue and red are gaining traction at rates well above the global average. For buyers, color is a decision that touches safety, maintenance, and resale value. For those in the auto transport industry, it also affects how easily damage is identified at inspection. The overall shift is gradual, but the American market is quietly moving toward more personal choices.
Questions and Answers
Q: Several studies have investigated the link between car color and accident risk, and the findings consistently suggest that color does play a role in vehicle visibility and safety. A landmark study from Monash University’s Accident Research Centre, as well as a study published in the BMJ, found that lighter-colored cars are generally safer.
- Black Cars: These are often cited as the most dangerous. One study found that black cars have a 12% higher crash risk than white cars during the day, and this risk jumps to 47% at dawn and dusk [6].
- Grey and Silver Cars: These colors also carry a higher risk than white, with grey cars being 11% more likely to be in an accident, and silver cars 10% more likely [6].
- Blue and Red Cars: These colors have a 7% higher accident risk compared to white cars [6].
- White, Gold, and Yellow Cars: These are consistently ranked among the safest colors due to their high visibility in various lighting and weather conditions [6].
A 2003 study published in the BMJ also found that silver cars were associated with a significantly lower risk of serious injury in a crash compared to white cars, while brown, black, and green cars were associated with a higher risk [7].
It is important to note that while these correlations exist, driver behavior, road conditions, and other factors are the primary determinants of accident risk. However, choosing a more visible car color can be a passive safety measure.
Q: Why are grayscale colors (white, black, gray, and silver) so dominant?
A: The dominance of grayscale colors, which account for approximately 80% of all vehicles, can be attributed to their practicality and broad appeal [1]. These colors are seen as timeless, professional, and less likely to go out of style. They are also a safe choice for buyers who are concerned about resale value, as they appeal to a wide range of potential customers [5].
Q: Does the color of my car affect its resale value?
A: Yes, car color can have a significant impact on resale value. While neutral colors like white, black, and silver are considered safe choices, they tend to have average depreciation rates. Surprisingly, rarer and more vibrant colors can hold their value much better. For example, a study by iSeeCars.com found that yellow cars have the lowest depreciation rate, losing only 4.5% of their value over a three-year period, which is 70% less than the average vehicle [5]. This is largely due to the low supply and high demand for these unique colors in the used car market.
Q: What are the least popular car colors?
A: The least popular car colors in the U.S. are typically vibrant and non-traditional hues. Consistently at the bottom of the rankings are purple, gold, and yellow, each with a market share of 0.2% or less. Brown, beige, and orange also have very low popularity, each accounting for less than 1% of vehicles on the road [1].
Q: Are there significant regional differences in car color preferences?
A: Yes, there are notable regional differences. While white is the top color in 45 states, black is the most popular choice in five states located primarily in the Midwest and Northeast: Illinois, Maine, Michigan, Ohio, and Wisconsin [1]. This suggests that factors like climate and regional tastes can influence color selection.
References
[1] Axalta Releases 2025 Global Automotive Color Popularity Report
[2] The Most Popular Car Color Last Year Was A Boring One (Again) – Motor1.com
[3] Here’s The Most Popular Car Color In 2025 – GM Authority
[4] What Are the Most Popular Car Colors in Each State – iSeeCars
References for Q&A
[1] iSeeCars.com. “What Are the Most Popular Car Colors in Each State.” https://www.iseecars.com/articles/what-are-the-most-popular-car-colors-in-each-state
[2] Edmunds. “Most Popular Car Colors in America.” https://www.edmunds.com/most-popular-car-colors/
[3] BASF. “BASF Color Report: Green and gray redefine the 2025 automotive color landscape.” https://www.basf.com/global/en/media/news-releases/2026/01/p-26-Coat01
[4] Germain Auto Group. “Most Popular Car Colors | Study by iSeeCars.” https://www.germaincars.com/most-popular-car-colors/
[5] Forbes. “Here’s Why The Most Popular Car Colors Are Also The Dullest.” https://www.forbes.com/sites/jimgorzelany/2022/10/04/heres-why-the-most-popular-car-colors-are-also-the-dullest/
[6] Newstead, S. & D’Elia, A. (2007). An investigation into the relationship between vehicle colour and crash risk. Monash University Accident Research Centre. https://www.monash.edu/__data/assets/pdf_file/0007/216475/An-investigation-into-the-relationship-between-vehicle-colour-and-crash-risk.pdf
[7] Furness, S., Connor, J., Robinson, E., Norton, R., Ameratunga, S., & Jackson, R. (2003). Car colour and risk of car crash injury: population based case control study. BMJ, 327(7429), 1455–1456. https://pmc.ncbi.nlm.nih.gov/articles/PMC300804/
2026 Detroit Auto Show: Full Event Schedule
The Detroit Auto Show is making a big comeback in 2026. The auto show has been bouncing around on different dates over the past few years due to the pandemic. However, it appears to be back to its regular schedule in January. This is just right for people who are auto enthusiasts.
If you bought a new car at the 2026 Detroit Auto Show, Tempus Logix can ship it anywhere in the U.S. with fully insured transport, transparent pricing, dedicated support, and a 10% discount.
The dates for the Detroit Auto Show in the year 2026 are scheduled to take place between the 14th and the 25th of January at the Huntington Place in Detroit. The attendance last year had been recorded at 275,000 visitors, and the economic impact was estimated at $370 million to the city. It is more than just numbers. It is evident in the hotel occupancy and the restaurants.
The 2026 edition looks even bigger. For 2026, there are 41 brands participating, an increase from 34 brands seen in 2025. The list of participants includes key players such as Ford, GM, Stellantis, and Toyota. The fact that they registered first is an indication that the Motor City still counts in the global automotive industry.
Here’s what makes it more than just clicking through some car sites. You can get in these cars. You can talk to the people who built them. There are four interactive track experiences where you can ride along in the cars and be shown what they are capable of by some pros.
See also: The Complete Detroit Auto Show Transport and Attendance Guide
NAIAS 2026 Dates, Venue, and Schedule Information
I’d like to walk you through the timeline because it does get a bit confusing. The show is not one thing that is unrolling for 12 days consecutively.
1. Gallery: This kicks off on January 13 between 6-9 PM. This is where there will be over 50 ultra-luxury vehicles from Aston Martin, Bentley, Ferrari, Lamborghini, Maserati, and Rolls-Royce, to name a few. This costs $250 per person or a pair for $400. This supports Forgotten Harvest to feed families in Southeast Michigan.
2. Industry Days will take place January 14-15 between 9 AM and 7 PM. This event is for media and industry representatives. During these two days, there would be the Mobility Global Forum with talks and panels on what is to come for the auto industry. The speaker for this occasion would be Pete Buttigieg, former Secretary of Transportation of the U.S.
3. Charity Preview will be held on January 16 from 5-9 PM. This is the black-tie gala that has raised more than $125 million for children’s charities for over 30 years, dating back to 1976. Robin Thicke will provide the evening’s entertainment. Jalen Rose is Master of Ceremonies.
4. Public Show days are from Jan 17-25. The event will be open 10 am to 8 pm, except on Sunday, Jan 25. Its closing time will be 7 pm. Tickets will be priced at $20 for adults, $10 for children aged 7-12. Children aged 6 years and under will be free.
Here’s what you should bear in mind if you plan on attending. There will be no admission past 7:45 PM on most days, and 6:45 PM on the last Sunday of the event. They are very strict about this, so don’t show up at 7:50 hoping to get in.
Helpful Links:
Detroit Auto Show 2026 Schedule
Detroit Auto Show 2026 Tickets
Detroit Auto Show 2026 New Updates – Top Announcements & Highlights
There were 34 brands and almost 500 cars at last year’s event. The 41 brands this year imply even more diversity in offerings.
| 1. Alfa Romeo | 15. Subaru | 29. Lotus |
| 2. Ariel | 16. Toyota | 30. Lucid |
| 3. Aston Martin | 17. Volkswagen | 31. Maserati |
| 4. Audi | 18. Bentley | 32. McLaren |
| 5. Buick | 19. Cadillac | 33. Mercedes |
| 6. Chevrolet | 20. Chrysler | 34. Mini |
| 7. Dodge | 21. Ferrari | 35. Morgan |
| 8. Fiat | 22. Ford | 36. Nissan |
| 9. GMC | 23. Honda | 37. Pagani |
| 10. Hyundai | 24. INEOS | 38. Pininfarina |
| 11. Jaguar | 25. Jeep | 39. Polestar |
| 12. Kia | 26. Koenigsegg | 40. Porsche |
| 13. Lamborghini | 27. Land Rover | 41. Ram |
| 14. Lincoln | 28. Rolls-Royce |
There will be electric cars everywhere. The Detroit Auto Show will again offer the indoor EV Experience with an acceleration lane in excess of 300 feet. The auto goes through a serpentine route. The passenger sits in the auto alongside an experienced driver who helps one go through all the routes. It is one thing to read about the power of torque in an electric motor. It is quite another experience.
The preliminary nominees for the North American Car, Truck, and Utility Vehicle of the Year Awards are set to be announced during the event. The car nominations include Dodge Charger, Honda Prelude, and Nissan Sentra. Truck nominees consist of Ford Maverick Lobo and Ram models. Utility nominees include Hyundai Palisade, Lucid Gravity, and Nissan Leaf.
See Also: Winners of 2025 Detroit Auto Show
Racing Day” comes back this year as part of a partnership with the “Chevrolet Detroit Grand Prix.” You’ll get a chance to see IndyCar racing, car demos, and hands-on activities. Watch professional car racing, where a car’s performance will be tested on a tight track if you’ve never attended a similar event before. But one cool newcomer in the world of model autos in the year 2026 is the U.S. premiere of the Levegh model collection. The Parisian company produces highly detailed models scaled at 1/8 of actual size. The detail on these models is nothing short of astonishing.
However, the show is more than just new cars. “Modded Detroit” will feature custom car builds. “Drive the Beat” will feature live performances on the exhibit floor. These add a bit of flair to the event, turning the trade show into a celebration.
2026 Auto Show Highlights: What to Expect
Walking into Huntington Place during auto show week feels electric. The energy is different from any other automotive event.
Electric Vehicle Launches Expected at Detroit Auto Show 2026
The shift to electric is happening fast. Given the way the industry is going, attendees can anticipate a lot of electric vehicles and hybrids on the floor.
Ford will likely showcase updates to the F-150 Lightning and Mustang Mach-E. GM’s Cadillac brand has been leading their EV strategy. Expect to see new Cadillac electric models or updates to existing ones.
Toyota’s presence is interesting because they’ve been slower to embrace full battery-electric vehicles. They prefer hybrid technology. Whatever they bring will show where they think the market is heading.
Hyundai, Nissan, and other brands will display their latest electric offerings. The Nissan Leaf finalist for Utility of the Year represents their commitment to affordable EVs priced under $30,000.
The indoor EV track experience lets you feel the difference electric motors make. Instant torque from a standstill changes how vehicles accelerate. Sitting in the passenger seat while a professional driver demonstrates this is worth the ticket price alone.
Concept Cars and Future Technology at NAIAS 2026
Concept cars represent where designers think the industry will be in 5-10 years. These aren’t just wild sketches. Many concepts preview actual production vehicles.
Automakers often bring flashy concept cars to Detroit as futuristic prototypes that hint at what might be on the road in 5-10 years. Keep your eyes open for surprise unveilings during media days.
Autonomous driving technology will be featured across multiple exhibits. Even if full self-driving isn’t ready for primetime, the sensors and cameras that enable advanced driver assistance systems are improving rapidly.
Interior technology deserves attention too. Digital instrument clusters, heads-up displays, and massive touchscreens are becoming standard. How manufacturers integrate these systems into cohesive user experiences separates good designs from great ones.
Battery technology advances faster than most people realize. Range anxiety is becoming less of an issue as newer EVs push past 300 miles per charge. Charging speeds are improving too.
Classic and Collector Vehicle Displays at Detroit Auto Show
The Gallery brings together some of the world’s most desirable automobiles. Over 50 ultra-luxury and performance vehicles will be on display during the January 13 opening event.
Koenigsegg, Rolls-Royce, Bentley, Ferrari, Lamborghini, Maserati, and Aston Martin represent the pinnacle of automotive engineering. These aren’t just expensive cars. They’re rolling art pieces that push technical boundaries.
For collectors, seeing these vehicles in person provides perspective you can’t get from photos. The paint depth on a properly detailed exotic car is mesmerizing. The interior materials in a Rolls-Royce show what’s possible when cost isn’t a limiting factor.
The Gallery also serves as a networking opportunity for collectors and dealers. Conversations happen here that lead to significant transactions. If you’re in the market for a high-end vehicle, the connections you make might be more valuable than the cars you see.
See also:
Chicago Auto Show 2026 (Feb 7-16): Tickets, Schedule, Debuts & Planning Tips
The 118th Chicago Auto Show returns to McCormick Place this winter with one of the most anticipated automotive events in North America. Running for 10 full days starting February 7 through February 16, the show brings together manufacturers from around the globe under one massive roof.
McCormick Place will transform into a showcase featuring nearly 1,000 vehicles from more than 20 automakers. The event has grown significantly since its first staging in 1901. It now stands as the longest-running auto exposition in the country.
Chicago’s winter show offers something Detroit and Los Angeles can’t match. The timing positions it perfectly for first-quarter product launches when buyers are actively shopping. The Midwest location draws serious purchasers from a 300-mile radius representing billions in purchasing power.
If you bought a new car at the 2026 Chicago Auto Show, Tempus Logix can ship it anywhere in the U.S. with fully insured transport, transparent pricing, dedicated support, and a 10% discount.
Chicago Auto Show 2026: Dates, Schedule, and Special Event Details
The Public Show takes place from Saturday, February 7th to Monday, February 16th, 2026. Members of the media are invited to a consolidated one-day Press Preview event that takes place on Friday, February 6th.
The preview for the media will take place from 8 a.m. to 2 p.m. on February 6th. This is an adjustment in response to feedback from car makers wanting a more streamlined program. The one-day program will allow media to preview exhibitors and test the latest news in the automotive world before opening to the public.
The same evening leads into the prestigious First Look for Charity event. This black-tie gala has raised over $65 million for local charities since its inception. Guests indulge in gourmet cuisine and music entertainment while taking the first peek at the show floor.
Complete Daily Schedule
The event features a consistent schedule for most of the 10-day duration of the event. General admission ticket holders are able to gain entry at 10 a.m. every day.
| 2026 Chicago Auto Show – Times | |
|---|---|
| Open every day at 10 a.m. | |
| Feb. 7 & Feb. 9-15 | 10 a.m.-9 p.m. |
| Feb. 8 | 10 a.m.-6 p.m. |
| Feb. 16 | 10 a.m.-8 p.m. |
Closing hours differ depending on the dates. February 7 and February 9 through 15 close at 9 p.m. Sunday, February 8 closes earlier at 6 p.m. The last day of February 16 closes at 8 p.m.
Special Events
Special events add to the fun beyond merely admiring cars. Miles Per Hour Run happens on Sunday, February 8th. Runners get to complete a 2.4-mile course in McCormick Place before opening to the public.
Career Day for Autos on Tuesday, February 10. The students get to experience different careers available in the automotive field. Advanced ticket sales have a discounted rate of $10 for students.
First Responders and Military Appreciation Day takes place Wednesday, February 11. Police officers and firefighters can present their badge for free entry. EMTs and paramedics receive the same benefit. U.S. Military members show their military ID to enter without charge.
Chicago Auto Show 2026 Tickets: Pricing, Packages, and Where to Buy
General admission tickets cost $20 for adults. Senior citizens ages 62 and older pay $15. Children ages 4-12 also get tickets at $15. Kids 3 and younger enter free when accompanied by a paying adult.
Tickets are available online at ChicagoAutoShow.com or at the show box office. McCormick Place operates as a cashless facility. All ticket purchases must be made with credit or debit cards.
Discount opportunities exist throughout the show’s duration. Local new-car dealers provide $5 weekday discount coupons for adult admission. These apply February 9-13 and February 16.
The Food Drive Discount runs February 11-13. Attendees who donate three cans of food receive coupons for $5 off adult admission. Cans can be redeemed for coupons at the ticket box office. VIP Tours offer a premium experience Friday, February 6. These exclusive 60-minute guided tours are led by automotive industry experts. Tickets for VIP Tours require separate purchase through the official website.
Directions, Parking, and Transit Options
McCormick Place sits at 2301 S. King Drive in Chicago’s South Loop neighborhood. The venue ranks as the largest convention center in North America. It occupies more than 800,000 square feet in Hall A of the South Building.
Public transportation provides convenient access to the venue. The CTA Green Line stops at Cermak-McCormick Place. This station sits approximately half a mile from the venue entrance.
CTA bus routes offer direct service to McCormick Place. The #3 King Drive and #21 Cermak routes operate during all show hours. These buses run frequently throughout the day.
Metra Electric Line will make extra stops at McCormick Place Station throughout the show. The South Shore Line offers additional stops at McCormick Place for the duration.
Auto Show shuttles run from Ogilvie Transportation Center and Union Station. These dedicated shuttles transport attendees directly to McCormick Place. More information about shuttle schedules is available on the official website.
Parking is available at McCormick Place. The facility offers multiple parking lots and garages.
Rates vary depending on the lot selected. Detailed parking information can be found here.
Security screening applies to all attendees entering the show. Clear tote bags measuring 12″x12″x6″ or smaller are permitted. Clutch purses under 9″ x 5″ x 2″ are also allowed. Diaper bags and strollers are permitted when an infant is present.
2026 Models Debuting at the Chicago Auto Show
Complete List of 2026 Cars Revealed at Chicago Auto Show
The 2025 show set records with vehicle debuts that attracted 217,000 visitors. That event produced over 100,000 in-vehicle ride experiences. The 2026 iteration promises similar excitement with an expanded lineup of new models.
Previous year highlights included:
Manufacturers including Polestar, Rivian and VinFast participated for the first time.
Notable vehicles from the 2025 show included the Chevrolet Corvette ZR1 and Lamborghini Revuelto with 1,001 horsepower. The 2026 Honda Passport and 2026 Hyundai IONIQ 9 appeared. The Lucid Gravity electric SUV drew significant attention.
Chicago Auto Show 2026 – Brands on Display
| # | Brand | Category |
|---|---|---|
| 1 | Alfa Romeo | Luxury / Performance |
| 2 | Aston Martin | Ultra-Luxury / Sports |
| 3 | Bentley | Ultra-Luxury |
| 4 | BMW | Luxury / Performance |
| 5 | Buick | Premium |
| 6 | Cadillac | Luxury |
| 7 | Chevrolet | Mainstream |
| 8 | Chrysler | Mainstream |
| 9 | Dodge | Performance |
| 10 | Fiat | Compact |
| 11 | Ford | Mainstream / Trucks |
| 12 | GMC | Trucks / SUVs |
| 13 | Honda | Mainstream |
| 14 | Hyundai | Mainstream / EV |
| 15 | Jeep | SUV / Off-Road |
| 16 | Kia | Mainstream / EV |
| 17 | Lamborghini | Supercar |
| 18 | Lotus | Performance |
| 19 | Lucid | Luxury EV |
| 20 | Maserati | Luxury / Performance |
| 21 | McLaren | Supercar |
| 22 | Nissan | Mainstream |
| 23 | Polestar | Electric Performance |
| 24 | RAM | Trucks |
| 25 | Rolls-Royce | Ultra-Luxury |
| 26 | Subaru | AWD / Utility |
| 27 | Tesla | Electric |
| 28 | Toyota | Mainstream / Hybrid |
| 29 | VinFast | Electric |
| 30 | Volkswagen | Mainstream |
A complete list of vehicles on display for 2026 can be viewed at chicagoautoshow.com/vehicles-on-display.
Electric and Hybrid Vehicle Debuts: What’s New in Electrification
The Chicago Drives Electric track returns for 2026. This indoor experience gives consumers the chance to ride in the newest all-electric vehicles. Hybrid and plug-in hybrid models also feature on the track.
Electric vehicle adoption continues accelerating across the industry. Manufacturers are bringing their latest battery-powered models to Chicago because the show attracts serious buyers. The Midwest market has shown strong interest in electrification when combined with practical utility.
The 2025 Forester Hybrid demonstrated this trend at the previous show. It achieved 35 mpg combined fuel economy. The system improved city driving efficiency by up to 40% over non-hybrid models.
Industry analysts predict hybrid technology will dominate the 2026 show. Buyers see hybrids as a practical stepping stone toward full electrification. The cost premium for hybrids has decreased significantly. Fuel economy benefits become more attractive as gas prices fluctuate.
Performance and Sports Car Reveals Expected in 2026
Performance enthusiasts will find plenty to appreciate at the 2026 show. The sports car segment continues evolving with new powertrains and advanced technology. Track-focused models share floor space with daily-driver performance vehicles.
Ford is expected to showcase its performance lineup prominently. The brand recently renamed its performance division to Ford Racing in late 2025. This change signals a stronger connection between racing efforts and production vehicles.
The supercharged performance market remains strong despite industry shifts toward electrification. Manufacturers recognize that enthusiasts still want powerful gas engines. Many companies are developing vehicles that offer multiple powertrain choices.
Test tracks at the show allow attendees to experience performance capabilities firsthand. The Ford Built Wild track showcases Bronco family vehicles. Camp Jeep returns with its signature off-road course. These experiences demonstrate capabilities beyond what spec sheets reveal.
Featured Manufacturer Exhibits and Spotlight Vehicles
2026 Cadillac Vistiq at Chicago Auto Show: Specs, Features, and Display Details
The 2026 Cadillac Vistiq represents Cadillac’s push into the luxury electric SUV market. This three-row electric vehicle competes with the BMW iX and Mercedes-Benz EQE. The Vistiq slots between the LYRIQ and Escalade IQ in Cadillac’s lineup.
See also:
Power comes from a dual-motor all-wheel-drive system. Total output reaches 615 horsepower and 650 lb-ft of torque. Cadillac estimates 300 miles of range on a full charge.Acceleration performance impresses for a three-row SUV. Testing shows 0-60 mph in 3.6 seconds. Quarter-mile runs complete in 12.2 seconds at 113 mph.
Standard equipment includes Super Cruise hands-free driving technology. A 23-speaker AKG Studio sound system comes on all models. The 33-inch LED display screen combines driver information and infotainment functions.
Interior configurations offer six or seven passengers. Most buyers choose second-row captain’s chairs for six-passenger seating. The third row accommodates two with a 50/50 bench seat.
Pricing starts at $77,395 for the Luxury trim. The Sport trim adds just $500. Premium Luxury and Platinum trims approach six-figure territory. All prices exclude destination charges and dealer fees.
Available exterior colors include Celestial Metallic with unique Phantom Blue Nouveauluxe seats. Custom quilting and open-pore tan wood trim enhance the premium feel. Available 23-inch wheels create a commanding presence.
The Vistiq showcased impressive sales momentum before launch. Cadillac positioned itself as the number one luxury EV brand in the U.S. The three-row electric SUV segment has relatively few choices. This creates opportunity for the Vistiq to capture market share.
2026 Ford Mustang Dark Horse: High-performance Sport Car
Ford recently revealed the 2026 Mustang Dark Horse SC as a performance model. The “SC” designation stands for supercharged. This vehicle fills the gap between the standard Dark Horse at $64,080 and the $328,000 GTD.
Under the hood sits a supercharged 5.2-liter V-8 engine. The powerplant uses an Eaton TVS R2650 supercharger. This setup matches hardware from the previous Shelby GT500.Ford hasn’t disclosed final horsepower figures yet. The standard Dark Horse produces 500 hp. The Mustang GTD delivers 815 hp. The SC likely lands somewhere between these numbers.
The last GT500 generated 760 horsepower and 625 lb-ft of torque. Many expect the Dark Horse SC to match or exceed these figures. Some analysts predict output could reach 700+ horsepower.
A Tremec seven-speed dual-clutch transmission handles power delivery. This gearbox is a modified version from the GT500. No manual transmission option exists for the SC.
Chassis upgrades include revised MagneRide dampers. New stabilizers and upgraded control arms strengthen the platform. Magnesium strut towers and forged suspension links reduce weight.
Braking comes from Brembo six-piston front calipers and four-piston rear units. The Track Pack upgrades to carbon-ceramic brakes from the GTD. Front discs measure 16.5 inches.
Standard wheels are 11 inches wide in aluminum. Track Pack models get 11.5-inch carbon-fiber wheels. Tire choices include Pirelli P Zero R as standard. Track Pack brings Michelin Pilot Sport Cup 2 R rubber.
Aerodynamic changes improve downforce and cooling. A larger front splitter directs air more effectively. The rear features a huge wing and ducktail spoiler. Track Pack generates 620 pounds of rear downforce at 180 mph.
The SC targets European premium sports cars directly. Ford Racing specifically mentioned competing with Porsche and Ferrari. Brand manager Ryan Shaughnessy stated Ford designed the SC to beat them.Orders open March 2026. Deliveries start summer 2026. Production takes place at Ford’s Flat Rock, Michigan assembly plant.
Asian and European Brands: What Premium Automakers Are Bringing
Asian manufacturers maintain a strong presence in Chicago despite industry consolidation. Japanese brands bring their latest hybrid technology and SUV offerings. Korean automakers showcase electric and performance models.
European luxury brands use Chicago to connect with Midwest buyers. The show’s demographics align well with premium vehicle purchasers. These buyers appreciate the ability to compare models side-by-side.
The show floor layout allows manufacturers to create immersive brand experiences. Large exhibits tell stories about heritage and future direction. Interactive displays let attendees explore features without sales pressure.
Planning Your Visit: Practical Information and Visitor Resources
Hotels Close To McCormick Place And Downtown Chicago Area
Many Chicago hotels are convenient to McCormick Place. The South Loop is a convenient location from which to take a short train ride to the convention. Alternatively, if you choose the hotels downtown, commuting is a little longer, but there are more restaurant options.
Booking in advance makes a difference in terms of rates and availability. The auto show is a popular event and can mean sold-out accommodations in a short while. The weekend is more expensive during the auto show events compared to weekdays.
There are convenient and readily available means of transport from the downtown hotels. Getting to McCormick Place is made easy through the CTA. Auto show packages are also available through many of the hotels.
Comparing Chicago Auto Show to Detroit NAIAS
The Detroit Auto Show runs January 17-25, 2026. Chicago follows approximately three weeks later. The two shows serve different but complementary purposes in the automotive calendar.
Detroit focuses heavily on domestic manufacturers and industry insiders. The show takes place in the heart of America’s auto manufacturing region. Media coverage tends toward technical announcements and industry analysis.
Chicago emphasizes consumer engagement over industry networking. The 10-day public show exceeds Detroit’s consumer days. This extended timeline allows more families and serious shoppers to attend.
Post-show surveys reveal Chicago’s influence on buying decisions. More than one-third of 2025 attendees purchased or leased vehicles within months. Among those buyers, 84% indicated the show influenced their decision.
Detroit raised over $100 million for Southeastern Michigan charities through its preview event. Chicago’s First Look for Charity has generated more than $65 million since inception. Both shows demonstrate commitment to their communities.
Industry observers note changes affecting major auto shows. The Geneva International Motor Show was cancelled indefinitely after a disappointing 2024 event. Lack of manufacturer interest contributed to the decision.
Chicago and Detroit continue attracting strong manufacturer participation. Their winter timing gives people indoor activities during cold months. Shows provide low-cost entertainment for families while serving serious car shoppers.
Research firm Clarify Group surveyed nearly 9,000 visitors across multiple auto shows. Their study found 40% of attendees plan to buy or lease within 12 months. Show visitors prove 2.9 times more likely than average consumers to make purchases.
Detroit’s media days have evolved significantly. The show now operates more as a regional event than an international spectacle. Consumer days remain strong with families seeking winter activities.
Chicago avoided some challenges facing other shows. Press days consolidated but manufacturer participation stayed solid. The show’s Midwest location serves markets underserved by coastal events.
See Also: Detroit Auto Show 2026
New Attractions for 2026
The debut of Chi-Town Alley marks a significant addition for 2026. This immersive exhibit celebrates Chicago’s vibrant car culture. The space showcases custom builds and street-inspired rides.
Performance cars share the spotlight with exotic vehicles. Local enthusiasts demonstrate their creativity and passion. The exhibit reimagines the former marketplace as a dynamic showcase area.
Overlanding Chicago returns with expanded programming. Specialty vehicles and gear attract adventure seekers. Expert workshops teach skills for exploring beyond city limits.
The Family Zone provides kid-friendly activities throughout the show. A Power Wheels track lets children experience driving. Tesla mini-test drives introduce young people to electric vehicles. Safety clinics teach important lessons.
Indoor test tracks expand beyond previous years. Multiple experiences run simultaneously throughout the day. These hands-on opportunities let attendees compare vehicles directly.
Outdoor test drives supplement indoor experiences. Participants need valid driver’s licenses to participate. Sign-ups happen at manufacturer booths on the show floor.
Making the Most of Your Visit
Weekday mornings see the smallest crowds. Serious shoppers arrive early to avoid congestion. Late evenings after 6 p.m. also offer calmer browsing.
Buying tickets online eliminates entrance lines. Sales opened in November 2025 through the official website. Advanced purchase saves time on arrival day.
The show floor covers massive territory within McCormick Place. Comfortable walking shoes prove essential for the experience. Many attendees spend 4-6 hours exploring exhibits.
Gates 3 and 4 provide the most direct entry to the main floor. Floor maps are available online and at information booths. Studying the layout beforehand helps plan an efficient route.
Scooter and wheelchair rentals are available through Scootaround. Scooters cost $70 per day. Wheelchairs rent for $25 daily. All major credit cards are accepted.
Final Conclusion
The 2026 Chicago Auto Show will be a century-plus milestone and a cumulation of 118 years of automotive tradition. It is the most frequent auto exposition in North America, a distinction that sticks as the event keeps evolving while staying true to its core mission.
Car manufacturers know Chicago is a prime place to meet buyers. The show puts decision-makers with real purchasing power right in front of them. Midwest families come specifically to compare options and research their next car, truck, or SUV.
What makes Chicago unique is the blend of new vehicle introductions combined with interactive driving. Test tracks and ride-along give a sense of the vehicles that one cannot get from a brochure. Comparing models side by side makes for smarter buyers.
For details on tickets and more, refer to the official website. The show runs from February 7 to February 16, 2026, at McCormick Place.
If you’re on the market for a new ride or just plain wonder about the latest in automotive innovation, the Chicago Auto Show doesn’t disappoint. Indeed, it’s where makers and consumers connect meaningfully. The Chicago gathering continues to shape the future of mobility during the winter.
